Wednesday, 24 August 2016

google-controls-65-percent-of-search-bing-33-percent-comscore

School of Digital Marketing

In the simplest terms, the world of organic search is roughly two-thirds Google, one-third Bing. Those are the July 2015 “powered by” numbers provided by comScore for the US search market.

In terms of non-network share, Bing saw a tiny 0.1 percent gain in July, and so did Ask. Google was flat with 64 percent, unchanged for the past three months. Yet Google’s market share is down from 67.6 percent a year ago.

comscore july 2015 search rankings
Bing and Yahoo combined in July accounted for 33.1 percent market share. AOL will soon be a Bing-powered search property. If that were the case today, the share of Bing and Bing-powered searches would represent 34.3 percent of all query volume.
Source: Search engine land

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