Wednesday 13 July 2016

The Best Times to Post on Social Media


School of Digital marketing
"What are the Best Times to Post on #Facebook, #Twitter #LinkedIn and #Pinterest. This article tells you more about peak hours which are best to post on Social media in Digital marketing.
POST ON FACEBOOK DURING THE AFTERNOON SLUMP
Most people need some motivation to get through the afternoon slump, and for many of us that means checking Facebook. Posting to Facebook between 1 p.m. and 4 p.m. results in the highest average click through rates. These numbers peak around 3 p.m. and hit rock bottom on weekends, before 8 a.m., and after 8 p.m. when people presumably have better things to do.
SCHEDULE TWEETS FOR LUNCH TIME
Tons of people are checking in on the Twittersphere around lunchtime, with peak posting days falling between Monday and Thursday. But once 3 p.m. on Friday rolls around, people have officially checked out.
NO ONE IS CHECKING LINKEDIN ON A FRIDAY
It appears that when people are winding up and winding down their workweek they have less interest in what’s happening on LinkedIn. Midweek around noon and 5 p.m. sees the most engagement.
PINTEREST IS FOR DAYDREAMING (AND WEEKENDS)
Pinterest users are checking out home organization hacks, delicious recipes, and dream purchases more on the weekends, especially first thing on Saturday. And it looks like their willpower is strong during work hours, since this is the worst time to share on Pinterest.
One consideration worth noting when scheduling your content is how different time zones could play into your timing. It might be worthwhile to base your post timing decisions on what time zone your largest demographic falls into.
Credit: fastcompany.com

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